JEREMY'S CORNER

Hello everyone,

Welcome to the ninth edition of Staffing Successfully! In this issue, we are talking about marketing your staffing firm.

Marketing is often misunderstood in staffing. It can be a challenge because, while on some level you know you need it, it’s hard to devote the time or the budget when you are focused on other parts of your business. The intention of this issue is to show you the importance of marketing – and that it doesn’t have to break the bank.

Our feature is a little different this month. Instead of focusing on one business, we talked to several clients about the marketing tactics they are having the most success with. We also are including excerpts from our Marketing Guide, as well as guest articles from expert partners on the topic of email marketing, branding, and why marketing should matter to staffing firms.

As always, thanks for reading! Here’s to staffing successfully into the final months of 2024, together.

Jeremy Bilsky Senior Director & General Manager Advance Partners